Effinities Online Store

Sell Online

Sun, 26 Oct 2008 08:58:03 GMT

Despite flat or negative growth in the high street, analysts continue to report growth of up to 30% in online sales. It is becoming increasingly important for businesses to have an on line presence if they are to capitalise on this shift from physical to electronic retailing. Companies that sell online want a system to work for their business to give a competitive edge over their rivals. Effinities achieves this with a dynamic and proven e-commerce solution that is simple to implement. Effinities lets companies enter the word of internet trading smoothly, with no disruption to on-going business. Effinities combines the power and performance of large, high traffic corporate stores with all the convenience you would expect in an off the shelf package. The result is your business has something customisable, unique and highly desirable within reach. What's more, no particular expertise is needed. Ecommerce Software Solution When we say fully packaged we mean it! Everything your business needs to start selling online is taken care of. The Effinities engine can handle all your on-line needs including content management, on-line sales, customer relations, e-commerce, administration, site hosting and comprehensive backup support. Whats more, security, usability, scalability and reliability are included as standard. Our streamlined processes mean we can get your site up and running on our servers within 24 hours of receiving your order. This allows you to get your products to market faster and react to your competition in real time. The content of your site is controlled by you through our easy to use linked in interface. Publishing a new page is as simple as using a word processor. Products and categories can be added instantly with only a few clicks of your mouse. Every on-line need is handled and all in a search friendly easily accessible manner. Integrated Shopping Cart We are so sure our product is the best way for you to get onto the web we offer a hands on opportunity to create and test your site for free without obligation or risk. How many other companies are so confident in their skills that they'll create your site before you've even handed over a penny? Still not convinced? We know how well this software works, we didn't just create it we use it, this site is built and managed entirely using the Effinities engine! var gaJsHost = (("https:" == document.location.protocol) ? "https://ssl." : "http://www."); document.write(unescape("%3Cscript src='" + gaJsHost + "google-analytics.com/ga.js' type='text/javascript'%3E%3C/script%3E")); var pageTracker = _gat._getTracker("UA-4595971"); pageTracker._initData(); pageTracker._trackPageview();

Product Features

Sat, 14 Jun 2008 17:49:32 GMT

The Effinities engine is a web site management suite designed to provide a profesional online presence for small and medium sized businesses. The system is a fully packaged enterprise ready solution desgined, built and supported by a highly skilled blue chip development team. Effinities enables enterprise scalability, usability and dependability at a tiny fraction of the usual cost. Fully Hosted Solution Web Design Service and Themes Search Engine Optimization As Standard Ongoing Security Testing and Updates The Effinities engine is constantly adapting to meet the needs of the marketplace. Our software and hosting platform uses an auto updating service so that new features go to existing customers not just new ones. When you purchase an Effinities site you don't just buy a walk away web presence you buy into a constantly evolving platform enabling the online growth of your business.

Hosting

Fri, 14 Mar 2008 16:19:36 GMT

Due to our unique approach our own sites are hosted using exactly the same services made available to our customers. This gives us a direct customer's eye view of our performance allowing us to adapt quickly and ensures we deliver on our service commitment. All Effinities sites are hosted on our own dedicated rack servers here in the United Kingdom. Our data centre is fully secured, has 24x7 manned support, redundant generator backed power and a multi homed internet connection guaranteeing maximum uptime. Additionally every site is backed up to our secondary servers hosted in a secure facility in the United States. Our servers are high specification multi processor machines connected to the internet backbone with burst speeds of up to 100MBit/s. Performance and reliability are monitored and maintained as standard. This ensures the response time of your site does not degrade as your customer base grows.

Web Design

Tue, 01 Apr 2008 17:34:41 GMT

All Effinities sites come with a choice of high quality colour customisable themes. Each one has been designed to provide a professional, standard compliant and easily accessible look. This ensures visitors find your site intuitive and easier to use for persons with disabilities. A full selection of add on themes are also available for purchase. The unique way your site is designed means a new theme can be applied instantly, refreshing and relaunching your site with the minimum of cost and hassle. We also appreciate that many site owners need a uniquely designed look to match their corporate image. To enable this we partner a hand picked selection of the best design talent in each area. This allows our designers to create custom themes for your site perfectly tailored to your individual needs. For more information or to arrange a consultation with one of our design partners please email us direct or phone our support line on 0845 094 8602.

Search Engine Optimisation

Thu, 23 Oct 2008 20:23:35 GMT

The Effinities engine has been tuned to display information in a format readable by all major search engines. All content pages, categories and products are linked in a search friendly manner with automated site mapping as standard. On creation your site is automatically submitted for indexing and continues to be actively promoted by the system for as long as your site is hosted with us. Many companies are charging large amounts of money for Search Engine Optimisation (SEO) and delivering very little value to their customers. We take a different approach building all of our feature filled packages from the ground up for search suitability. As well as being search optimized all Effinities sites come complete with full site mapping and RSS feeds at no additional cost. How do we know it works? Well, like all of our services we know it works because we use it too. You can view our own Effinities RSS feed here or our Google specification ready site map here . This site and all our others have gone through the exact same optimisation process as our customer’s sites.

Security Testing

Tue, 13 May 2008 10:51:09 GMT

Security is just as important for small and medium sized businesses as it is for large corporate entities and government bodies. In fact when a high proportion of your revenue comes from on-line sales the security of your web site is directly tied to the success of your company. Our software offers enterprise level security to your business at unbeatably low cost of ownership. We take security seriously because like all our other services the security of your site is the security of our site. Many of our competitors will deliver an on-line store on a one off up front basis stranding their customers with an 'it works fine now' presence on the internet. In reality this is both dangerous and negligent on the part of the solution provider. New security attacks and browser vulnerabilities are announced daily. A site that was secure yesterday is not necessarily secure tomorrow. If your site hasn't been updated or tested for months the chances are it's vunerable to attack. Our software and our hosting platform are updated as and when new attacks are developed. This ensures the security of your site for the duration of your contract with us.

How much does it cost?

Sun, 19 Oct 2008 17:59:19 GMT

The Effinities platform has evolved to outstrip the services offered by our competitors whilst maintaining excellent value for money to you the customer. Our low initial setup fee includes installation of your site to our servers, the registration and repointing of your domain name and a copy of our unique easy to use administration software including full training material. Essentially everything you need to start your online presence without the hassle of managing multiple providers. The monthly fee covers all hosting and bandwidth costs, support from our dedicated enquiries team and free software updates for the lifetime of your contract. When you purchase an Effinities site you don't just buy a walk away web presence you buy into a constantly evolving platform enabling the online growth of your business. The table below shows the comparative pricing structure for each of our available packages. Package Storage Pages Categories Products Email Addresses Domain Monthly Fee Setup Cost Bronze 250MB 10 N/A N/A 1 Y £14.99 (Exc VAT) £999.99 (Exc VAT) Silver 500MB 50 50 250 Upto 5 Y £24.99 (Exc VAT) £1999.99 (Exc VAT) Gold 1GB Unlimited Unlimited Unlimited Upto 10 Y £34.99 (Exc VAT) £2999.99 (Exc VAT) The packages range from the bronze simple content only site suitable for a corporate home page, the silver online store suitable for selling a small product range online to the gold store perfect for medium sized businesses wanting to online enbable their entire product range. For more information on each of the packages follow the package links or the sub categories and the top of the page. Additionally, we are currently running a special offer for each of the store packages only when purchased online with a one year subscription. These special prices are below and are for a limited time only so purchase now! Package 1 Year Cost Buy Now Bronze Only £1149.99 (Exc VAT) (Save nearly £30.00!) Buy Now Silver Only £2249.99 (Exc VAT) (Save nearly £50.00!) Buy Now Gold Only £3349.99 (Exc VAT) (Save nearly £70.00!) Buy Now We are so sure our product is the best way for you to get onto the web we even offer a free 30 day trial. With this you can create and test your site for free without obligation or risk. How many other companies are so confident in their skills that they'll create your site before you've even handed over a penny? Still not convinced? Then take our tour and see for yourself! We know how well this software works, we didn't just create it we use it, this site is built and managed entirely using the Effinities engine!

Can I take a tour?

Wed, 18 Jun 2008 10:41:22 GMT

The best way for you to tour our software is through our free 30 day no obligation trial . This will allow you to see and test for yourself just how easy the Effinities Engine makes getting your business online. If you want to learn more about our features then you can read about them via here or view screen shots of the system here . Additionally you are very welcome to visit our demonstration store that was created in just a few hours using Effinities software.

Can I trial it for free?

Wed, 28 May 2008 17:00:04 GMT

We don't expect you to pay before you see for yourself how good our software really is. We firmly believe it's important for you to experience the wide range of features first hand and see for yourself the extra little touches that make Effinities stand out from the crowd. Click Here to begin your free no obligation 30 day trial and see for yourself what effinities can do!

Terms of Use

Thu, 10 Jul 2008 14:12:15 GMT

Exbos Ltd Terms & Conditions of Use and Notices Effinities is a trade name for the product, the Effinities E-Commerce Engine available via this website. Exbos Ltd is the company name and developer of the software as an internet application. AGREEMENT BETWEEN YOU AND EXBOS LTD These Terms & Conditions constitute a legal agreement between you and Exbos Ltd. You must accept without modification all of the terms, conditions, and notices contained in these Terms & Conditions in order to access and use the services Exbos Ltd provide. If you do not accept these Terms & Conditions in their entirety, you may not access or use the services provided by Exbos Ltd. Exbos Ltd provides internet services, Exbos Ltd reserves the right to suspend or cancel any customer's access to any or all services provided by Exbos Ltd when Exbos Ltd decides that the account has been inappropriately used or otherwise. These are the terms and conditions for use of the Internet services provided by Exbos Ltd. By purchasing services from Exbos Ltd, you (subscribers) agree to abide by these terms and conditions. We reserve the right to change this agreement at any time without notice. MODIFICATION OF THESE TERMS OF USE Exbos Ltd may wish to update or change the terms, conditions and notices for the service provided from time to time to reflect changes in the service, changes in the laws affecting the Services, or for other good reasons. You understand that Exbos Ltd reserves the right to make these changes and that you are responsible for regularly reviewing these terms, conditions and notices. Continued access to or use of the Services provided by Exbos Ltd after any such change shall constitute your consent to such change. Unless explicitly stated otherwise, any new features that change or improve the Exbos Ltd Services shall be subject to the Terms & Conditions, as modified from time to time. EXBOS LTD RIGHT TO USE FEEDBACK OR SUGGESTIONS YOU SUBMIT Exbos Ltd wants your voluntary feedback and suggestions on the Services we provide so that we can continually improve the services for you and other customers. When you submit feedback and suggestions, please understand that Exbos Ltd needs to have full rights to use your feedback and suggestions without any encumbrances. In particular, you should understand that by submitting any feedback or suggestions to Exbos Ltd concerning the Services we provide, you warrant and represent that you own or otherwise control the rights necessary to do so and you are granting Exbos Ltd and its affiliated companies permission to: Use, modify, copy, distribute, transmit, publicly display, publicly perform, reproduce, publish, sublicense, create derivative works from, transfer, or sell any such feedback or suggestions; and Sublicense to third parties the unrestricted right to exercise any of the foregoing rights granted with respect to the feedback or suggestions. These grants include the right to exploit any proprietary rights in such feedback or suggestions, including rights under copyright, trademark, service mark or patent laws in any relevant jurisdiction. No compensation will be paid with respect to Exbos Ltd use of the materials contained within such feedback or suggestions. Exbos Ltd is under no obligation to post or use any materials you may provide and may remove such materials at any time at Exbos Ltd sole discretion. LAWFUL USE Exbos Ltd accounts are to be used by the primary owner only, account holders are not permitted to resell, store or give away the services of their account to other parties even if it was for free or non-profitable. You are responsible for conforming to all national, regional, and local laws regarding the Internet and electronic communication. You must respect the intellectual property and copyrights of resources provided by others on the net. You may not participate in any illegal activities while using your account. You must obey the laws of the United Kingdom , England and Wales and other countries that you communicate with over the net. We cannot and do not monitor or control traffic content to/from our service. You are responsible for keeping your activities legal, and for censoring yourself and colleagues. Subscribers are not permitted to post any material that is illegal, libelous, tortuous, or likely to result in retaliation against Exbos Ltd. Should the posted material fall into this category, we reserve the right to immediately refuse or terminate service. Exbos Ltd does not allow any of the following contents to be stored on any of its servers: - Illegal Material - This includes copyrighted works, commercial audio, video, or music files and any material in violation of any Federal, State or Local regulation. - Adult Material - Includes all pornography, erotic images, or otherwise lewd or obscene content. The designation of "adult material" is left entirely to the discretion of Exbos Ltd. - Warez - Includes pirated software, ROMS, emulators, freaking, hacking, password cracking, IP spoofing, etc., and encrypting of any of the above. Also includes any sites which provide "links to" or "how to" information about such material. Exbos Ltd will terminate any account that contains any of the above mentioned contents without any warning and without refunding any payments. DATA PROTECTION 1. Unless indicated otherwise on the relevant Order form, the Client hereby agrees to allow Exbos Ltd to collect and process data and information regarding the Client’s use of the Service and to provide this to sub-contractors and/or companies affiliated with Exbos Ltd for the purposes of marketing related services, or for any other purpose connected with the Agreement. Exbos Ltd will provide the Client on request with details of all such information held by Exbos Ltd, and will modify any information that the Client advises is incorrect. 2. Subject to and in accordance with relevant data protection legislation, the Client hereby consents to allow Exbos Ltd to collect data regarding Effinities Commerce Engine use of the Services and to provide such data to any governmental or regulatory body for the purpose of Exbos Ltd compliance with any applicable laws and regulations. 3. Each party shall for the duration of any Agreement governed by these Terms and Conditions comply with the provisions of the Data Protection Act 1998, (including the data protection principles set out in that Act) and any similar or analogous laws, regulatory requirements or codes of practice governing the use, storage or transmission of personal data and shall not permit anything to be done which might cause or otherwise result in a breach by either party of the same. 4. Exbos Ltd possesses the right to communicate with the Client regularly via, but not limited to, electronic means. 5. Exbos Ltd may, from time to time, send Client information relating to the services of other companies that Exbos Ltd feels may be of interest to the Client. If the Client does not want to receive such information, it is to inform Exbos Ltd in writing. 6. Exbos Ltd has the right to deny Customer Support to the Client if the Client fails to demonstrate to the Exbos Ltd representative upon receipt of a phone call or e-mail by Exbos Ltd that they are indeed the Client and therefore authorised to request that changes be made on the account. The Client acknowledges that it may not always be possible for Exbos Ltd to guarantee that breaches will not occur and therefore agrees to cooperate with Exbos Ltd staff in its requests for Client authentication. "UNLIMITED" POLICY High bandwidth usage: Exbos Ltd offers an unlimited use policy by maintaining very large ratios of bandwidth and disk space per customer. In rare cases, Exbos Ltd may find a customer to be using server resources to such an extent that he or she may jeopardize server performance and resources for other customers. In such instances, Exbos Ltd reserves the right to impose the High Resource User Policy for the consideration of all customers. HIGH RESOURCE USER POLICY Resources are defined as bandwidth, disk space and/or processor utilization. Exbos Ltd may implement the following policy to its sole discretion: When an account is found to be monopolising the resources available Exbos Ltd reserves the right to suspend that site immediately. This policy is only implemented in extreme circumstances and is intended to prevent the misuse of our servers. DATA AND BACKUP While we do backup all data on secure servers we are not liable for any loss of data which may adversely affect your business. Subscribers agree that Exbos Ltd has the right to delete all data, files, or other information that is stored on Exbos Ltd servers upon termination of services, or cancellation of account due to non-payment or breaking of any of these terms by subscriber. SECURITY While Exbos Ltd makes all efforts to ensure the services we provide are both secure and robust, we make no claims about this security. If someone gains unauthorised access to your account they may/may not have access to customer details such as payment information, this is your responsibility. Hacking is a serious crime and effects most businesses. Should Effinities Commerce Engine and/or any system provided by Exbos Ltd suffer a breach of security we cannot be held responsible. It is the client’s responsibility to delete credit card information after processing it. HOLD HARMLESS Subscribers will indemnify and hold Exbos Ltd harmless (including officers, employees, agents, and shareholders) of any and all claims, costs, expenses or liability resulting from any damage to Subscriber’s business, service, equipment, network, operations, or reputation resulting from Exbos System’s actions. Indemnification includes, but is not limited to, any government actions, acts of vandalism or other retaliation, and any claims of libel, unfair competition, infringement of any patent, copyright, trademark, service mark, or other intellectual property right, violation of privacy, or other tort. PAYMENT POLICY Exbos Ltd reserves the right to change prices of accounts or services at any time all pricing is guaranteed for the period of one year from the purchase of your account, excluding government charges such as tax which can change out of the control of Exbos Ltd. In addition, Exbos Ltd reserves the right to suspend other services until the outstanding debt is cleared. The customer is responsible for all money owed on the account from the time it was established to the time that the customer sends a cancellation request; the Customer can request cancellation of their account and will be billed up to the first day of the following month. All Charges are exclusive of VAT and any other applicable purchase tax, import, and all other duties. Any failure by the Client to pay any fees due under these Terms and Conditions on the date specified shall be deemed to be a "material breach" of these Terms and Conditions. CANCELLATION AND REFUNDS Exbos Ltd reserves the right to cancel the service at any time. Customer refund requests are to be sent via email and will only be processed in the cases of service non-performance that might be caused by Exbos Ltd side, Refund requests will be refused if requested for any cause that is out of Exbos Ltd side. Should you wish to cancel your account with Exbos Ltd you must write to us 7 days before your next billing date. On requesting a cancellation we will reply with confirmation that your cancellation request has been actioned. COPYRIGHT Client retains the copyright to data, files and graphic logos provided by the Client, and grants Exbos Ltd the rights to publish and use such material in fulfilment of the Client Order. Artwork and graphic logos designed by Exbos Ltd for use in the Client’s Web presentation will remain the property of Exbos Ltd; and at its discretion and under separate agreement, Exbos Ltd will grant the Customer rights to use such material in formats other than Web presentations. Client must obtain permission and rights to use any information or files that are copyrighted by a third party and for Exbos Ltd to include such materials in fulfilment of the Client Order. Client agrees to indemnify and hold harmless Exbos Ltd from any and all claims resulting from the Client's negligence, intentional failure or inability to obtain proper copyright permissions. Client represents and warrants to Exbos Ltd that all such permissions have been obtained, and evidence of all necessary permissions may be requested from Client. ACCESS ISSUES Client agrees that Exbos Ltd shall have the right to remove from Client’s Web Site any web pages Exbos Ltd has designed which upon or following posting fail to adhere to the Terms and Conditions, including violation of any licensing agreements or failure to pay fees duly assessed. Content that is deemed unsuitable by Exbos Ltd to be inappropriate or offensive can be removed from the web site at any time by administrators from Exbos Ltd FRAUD FIGHTING For Those Thinking About Committing Fraud : 1. Card fraud is a crime and a felony punishable by heavy fines and jail time. Fraudulent behaviour will be prosecuted aggressively and with a passion to the fullest extent of the law. 2. The ID and address of your computer and your ISP provider have been determined, and recorded as a safeguard against fraudulent behaviour and may be used by Exbos Ltd or legal entities to prosecute guilty parties. 3. All information must match card account records as provided by the card-issuing bank. Inputting intentionally false information is fraud and will not be tolerated and may subject you to prosecution. 4. Card numbers are transmitted directly to the banking network for authorization. Exbos Ltd considers fraud a direct and serious threat to our business profitability. We do not take any effort to defraud lightly and will prosecute whenever and wherever possible to the fullest extent of the law. INDEMNIFICATION Customer agrees that it shall defend, indemnify, save and hold Exbos Ltd harmless from any and all demands, liabilities, losses, costs and claims, including reasonable attorney's fees asserted against Exbos Ltd, its agents, its customers, officers and employees, that may arise or result from any service provided or performed or agreed to be performed or any product sold by customer, its agents, employees or assigns. Customer agrees to defend, indemnify and hold harmless Exbos Ltd against liabilities arising out of: (1) any injury to person or property caused by any products sold or otherwise distributed in connection with Exbos System’s server. (2) any material supplied by customer infringing or allegedly infringing on the proprietary rights of a third party. (3) copyright infringement. (4) any defective products sold to customer from Exbos System’s server. FORCE MAJEURE Neither party shall be deemed in default of this Agreement or the Client Order to the extent that performance of its obligations or attempts to cure any breach are delayed or prevented by reason of any act of God, fire, natural disaster, accident, riots, acts of government, or any other cause beyond the reasonable control of such party; provided, that the party whose performance is affected by any such event gives the other party written notice thereof within ten (10) business days of such event or occurrence. DISCLAIMER Exbos Ltd will not be responsible for any damages your business may suffer, Exbos Ltd makes no warranties of any kind, expressed or implied for services we provide. Exbos Ltd disclaims any warrantor merchantability or fitness for a particular purpose. The includes loss of data resulting from delays, non-deliveries, wrong delivery, and any and all service interruptions caused by Exbos Ltd and its employees. Exbos Ltd reserves the right to revise the above mentioned policies at any time.

Privacy Policy

Tue, 15 Jul 2008 17:34:53 GMT

Effinities is a trade name for the product, the Effinities E-Commerce Engine, available via this website. Exbos Ltd is the company name and developer of the software as an internet application. 1. Introduction The purpose of this policy is to explain how Exbos collects, protects, and uses personal data. Exbos is committed to ensuring that any personal data supplied by its customers or is otherwise generated by its business activities is collected and processed fairly and lawfully. 2. What Types Of Personal Data Does Exbos Collect? Exbos needs certain personal data to enable it to provide its products and services to its customers and end users. The personal data collected will generally include: company name, company size and sector, individual contact names and job titles for delivery, installation, support and billing, postal address, telephone and fax numbers, e-mail addresses. Exbos also has access to personal data that is generated over the Network utilised by Exbos services including IP and email addresses for incoming and outgoing data and network usage data. Exbos does not store any financial data from its website nor does it store any financial details on its databases. 3. How Does Exbos Obtain Personal Data? Exbos obtains personal data in a number of ways including from orders placed by customers and end users (whether by telephone, fax or email or by application form); from enquiries made by existing customers and potential customers, (including information gathered at marketing events and via the Exbos website); from third party list brokers; from resellers who pass on personal data to Exbos about end users; and directly from the Network utilised by Exbos services. 4. How Does Exbos Use The Personal Data It Holds? 4.1 Providing and Improving the Exbos Service Most of Exbos' use of personal data is necessary to enable it to provide a service to its customers and its end users, including order processing, delivery, installation and support services as well as for invoicing and in order to answer customer enquiries. In addition, Exbos may also use personal data to improve on the level and type of service Exbos offers to its customers. As part of this interest in improving the service provided Exbos may process personal data for the purposes of sales analysis and customer usage statistics. 4.2 Direct Marketing Exbos may from time to time inform its customers, end users and potential customers about Exbos and Exbos affiliate products and services and other information Exbos feels may be of interest. Customers and other recipients of information from Exbos may indicate at the time they first place an order with Exbos whether or not they wish to receive such information or at any later time by simply contacting Exbos as indicated in paragraph 9 below. 5. Does Exbos Transfer Personal Data Overseas? No. 6. To Whom Does Exbos Disclose Personal Data? Exbos will pass personal data within its internal departments in order to fulfill sales and support obligations as well as to finance departments to enable invoicing. As a general rule, Exbos does not disclose personal data to unaffiliated third parties except where customer consent has been obtained, where Exbos is under an obligation by law to disclose personal data or where Exbos has contracted with third parties to assist in providing services to Exbos customers such as for delivery, installation and systems support services. 7. How Does Exbos Protect the Personal Data it Holds? Exbos takes customer confidentiality and security very seriously. Exbos has implemented appropriate internal security procedures that restrict access to and disclosure of personal data within Exbos. These procedures will be reviewed from time to time to determine whether they are being complied with and are effective. Exbos will also actively investigate and cooperate with law enforcement agencies any allegations of abuse or violation of system or network security. 8. Customers' Rights The law in certain jurisdictions (including countries within the European Economic Area) gives individuals whose personal data is held by Exbos specific rights to access and rectify personal data held about them. These include the right to: 8.1 obtain from Exbos, for a prescribed fee, confirmation that personal data is held, as well as a written description of such personal data, the purpose(s) for which it is being used, the source(s) of the personal data and details of any recipients; 8.2 request the deletion or rectification of personal data which is inaccurate; and 8.3 as explained in paragraph 4.2 above to object to any unsolicited information sent by Exbos regarding promotions or new products and services. 9. Contact Details If any individual wishes to contact Exbos regarding the personal data held about them or has any other question about Exbos' data privacy procedures, they should direct an email to info@exbos.co.uk or send a letter to the direction of "Exbos Customer Services Department" at our head office. 10. Policy Updates As part of Exbos' commitment to compliance with data privacy requirements, and to reflect changes in Exbos' operating procedures, Exbos may update the terms of this policy from time to time and will post the revised policy at http://exbos.co.uk.

Cancellation Policy

Thu, 10 Jul 2008 14:11:42 GMT

Effinities is the trade name for the product, the Effinities E-Commerce Engine, available via this website. Exbos Ltd is the company name of the software developer that built and compiled Effinities as an internet application. Exbos Ltd reserve the right to cancel the service at any time. Customer refund requests should be sent via email to sales@effinities.com and will only be processed in the cases of service non-performance that might be caused by Exbos Ltd side. Refund requests will be refused if requested for any cause that is out of Exbos Ltd side. Should you wish to cancel your account with Exbos Ltd you must write to us 7 days before your next billing date. On requesting a cancellation we will reply with confirmation that your cancellation request has been actioned.

Payment Options

Thu, 10 Jul 2008 16:35:07 GMT

We are pleased to accept any of the following methods of payment for purchases of Effinities made online at www.effinities.com Visa Mastercard Visa Debit American Express Delta/Connect Maestro And All others Accepted By Pay Pal Pro Please note we can only accept one payment type per order. Exbos Ltd integrates Pay Pal Pro into the effinities engine at www.effinities.com . Exbos does not retain any customer financial or card details - these are encrypted at point of entry and transmitted using 128-bit SSL directly to the secure card checking. Other payments can be arranged by ordering directly by calling our sales line on 0845 094 8602 or by email using sales@effinities.com

Customers benefit

Sun, 19 Oct 2008 18:02:03 GMT

Customers who visit an Effiniites website are happy to buy from it. Our approach is simple, The results are effective. shoppers arrive on site at the product they are looking for customers meet a professional presentaion they trust products are highly visible and easy to find payment is safe and secure without leaving the website And remember, your customers can buy any time they want, any hour of the day, and any day of the week.

Business benefits

Wed, 19 Nov 2008 11:18:04 GMT

Multiple Store Fronts

Sun, 26 Oct 2008 09:19:53 GMT

Lots of companies have more than one website. Not many have total control over them all from a single administration area. The options and competitive advantages it brings are many: add a product once and move it to as many websites as you choose keep your corporate theme or deliberately make your shops look different have a different web address for each online store have the freedom to vary your prices across shops - same or different manage everything centrally or delegate responsibility for each individual store dispatch and organise orders from one place take full advantage of the circle of links that are under your control copy each shop then market to different target groups concentrate key words in each shop perfect for franchises and adding local identity to individual units Imagine you add a product once, click for it to appear in three other stores you own, this gives you four shops from which to sell from. When we set up an automatic feed of items to Google Shopping everyone of your products would have an incredible 8 listings for customers to find what you sell online.

Screen Shots

Sun, 19 Oct 2008 18:11:05 GMT

The screen shots below are taken from our easy to use site management software. The system links directly with your web site making changes fast and simple. These screens represent only a small fraction of the functionality packed into the Effinities software and with our automatic update system new features continue to be added for the lifetime of your contract with us. You can view full size versions of each of the presented screens by clicking the image. Main Screen The main administration screen gives you imediate and easy access to all areas of your website. With a couple of clicks you can update your products, prices or even the content of your site. The main screen also gives you direct access to the order processing system. Product Images The product images screen lets you quickly add images to the products on your web site. The images are automatically uploaded with no fuss and attached to your product. Content Editor The content editor screen allows you to quickly add web pages to your site. Inserting images directly from your media library and linking to products are made easy with our simple interface.

Developer Blogs

Thu, 23 Oct 2008 22:00:01 GMT

The development blog helps you build a picture of the team behind the Effinities software. By highlighting the development processes for our products we hope to demonstrate to our customers the high level of service and comitment we are providing. It also helps to create a picture of how user and team feedback are converted directly into new features within the system. From time to time different members of our development team will blog on our services, process and new features. Please feel free to check back as often as you like or subscribe to our RSS feed using the option at the bottom of this page. Latest Blog Entries Opinion Matters 05/05/2008 Accesibility 23/10/08

Opinion Matters 05/05/2008

Sun, 19 Oct 2008 18:13:34 GMT

Today the entire development team spent literally the whole day arguing about new features. Not that this is a bad thing, we’re pretty sure we’ve got all the core stuff covered and our bug count has just about collapsed under the weight of a few late nights of fixing, so essentially the timing is perfect. Now everyone in the room knows their stuff, they’ve all cut their teeth working for some pretty big organisations and are quite rightly very well respected. However, what struck me was not the strength of their opinions or their diversity, everybody was pretty much on page, it was simply the amount of effort each put into their justification. Let me add some clarity we used a “How much would you want this feature?” methodology, thank you Joel , where everybody says what they would be willing to pay for each feature. The point being it’s what you would pay not anyone else, not the customer, not a reviewer and it’s not done in front of any form of Jury. Yet instead of being a quick way to prioritise features each developer announced a value and then proceeded to give a full justification. No matter how many times we said no need to justify it, no matter that not once did anyone ever disagree, they just could not help but provide a whole raft of evidence for their own opinions. At first this frustrated me, it felt like we were getting bogged down, it felt so unnecessary and really I just didn’t get it, but not now. In fact it’s obvious, developers by nature are logical, they are methodical and they spend a whole lot of their time just trying to prove that something works. Stating an opinion without justification is as taboo to them as releasing code without a unit test and to be honest I think I like it this way. This once frustrating observation now tells me that a developer cares enough about their opinion to explain how they got there (even if at first I didn’t care enough to listen), it tells me when they release code they’ve taken care to prove it works and it tells me when anyone asks about our product they care enough to explain just why they are so proud of it. After all, you can’t build customer advocacy if you don’t have it within your team and this tells me we most certainly do!

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Thu, 23 Oct 2008 18:34:07 GMT

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Accessibility Benefits 23/10/08

Thu, 23 Oct 2008 20:47:50 GMT

Published Date: 23 October 2008 By Angela Donnelly When the content of your website is accessible to people with a visual disability it delivers a benefit to customers and to business. Its also a marker of the quality of the team behind the website. If it was a bricks and mortar shop businesses would be forced by strict legislation to give access to disabled shoppers. Not so in the case of online selling where there are optional guidelines or an industry standard, Web Content Accessibility, also known as WC3 . Size and presentation, clean layout and the ability to toggle the size of the text are important features. Addressing the main colour schemes that affect people who are colour blind is similarly a simple yet effective measure. From a business perspective it makes clear sense to accomodate the significant number of visually impaired customers who want the full advantage of buying goods online when their visual problems are accomodated. Businesses benefit with the competitive advantage over competitors that are unable to do this. You please the customers and you please the search engines. More customers access your site from across more browsers and operating systems. The search engines rank the easy to navigate format more favourably. They are rewarding the effort that has been made to create a clean and well structured HTML document which is tuned to be easily read by search engine spiders. Interestingly upgrading inaccessible web sites can require significant effort and be costly. It is better and more cost effective to start with software that was designed and developed with the purpose of being readable to people with disability. Bookmark Using: Delicious Digg Facebook reddit StumbleUpdon

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Wed, 05 Nov 2008 17:36:08 GMT

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Support

Sat, 06 Sep 2008 18:18:05 GMT

The Effinities Engine has gone through extensive user testing to ensure the best possible user experience. The software provides an intuitive easy to use interface for web site management that requires no specialist training. The software is designed with pick up and play in mind meaning anyone can start adding content to their site from the start. For reference we have included a written manual while you become familiar with the system. But it doesn't just stop there, the software is constantly being improved and evolved to meet your needs and feedback is always welcomed. On top of the easy to use software all Effinities packages come with inbuilt help and include standard level support via email answered within 48 hours of receipt. If your business requires narrow SLAs or out of hours support please contact our sales team via email to discus your requirements.

Contact Us

Fri, 14 Mar 2008 15:50:57 GMT

Telephone Enquiries 0845 094 8602 For general enquiries or to speak to a member of the sales or support team directly please contact us on the number above. Lines are open from 8am until 6pm (GMT) Monday to Friday and from 9am until 12pm (GMT) on Saturdays. Sales Desk For sales enquires, package upgrades or general questions regarding the Effinities software please contact us using the email address below. We endeavour to answer all sales emails within 48 hours of receipt. For urgent sales enquiries please contact one of our sales team directly on our main telephone number. sales@effinities.com Support Desk For existing customers who require support updating their web site please contact us using the email address below. We endeavour to answer all support emails within 48 hours of receipt. If you are an existing customer please include your site domain name and customer account number for reference purposes. support@effinities.com